Design note 4 - what do we mean?
In addition to the similarities between our new icon and the real Northern Lights, we particularly liked some of the themes the Northern Lights icon represented, namely:
In addition to the similarities between our new icon and the real Northern Lights, we particularly liked some of the themes the Northern Lights icon represented, namely:
To complement our dynamic new Northern Lights icon, we needed a strong colour pallette and confident, contemporary font.
The contrasting yet complimentary colours in our logo symbolises our value of diversity and unity. We often talk about 'the same but different' at Beckfoot Trust to acknowledge that whilst we have a very clear One Trust identity and clarity on what remarkable means, we also know that one size does not always fit all.
Perhaps the most important part of our new Beckfoot Trust logo is the icon, shown to the right here.
We call it our Northern Lights.
In nature, the Northern Lights are seen as something unique and truly Remarkable that are associated with the North.
Our Northern Lights icon represents The Beckfoot Trust which is also on a constant journey to Remarkable and is strongly associated with the North of England.
As part of our ongoing Journey to Remarkable we felt it was important to give The Beckfoot Trust a strong, confident and contemporary logo and brand that was worthy of an organisation with such high standards and aspirations.
The new Trust logo was a departure from the previous logo style and was definitely designed with the future in mind.
Last week, we were thrilled to welcome so many enthusiastic new faces to Beckfoot School for our recruitment event. It was an incredible opportunity to share more about our Trust and what makes us a People First organisation.
The event saw passionate individuals eager to learn more about the diverse range of exciting job opportunities available across our Trust. From experienced professionals to those starting their careers, it was clear that the desire to make a difference in education was shared by all.
Our CEO, Shirley Watson, and Beckfoot School’s Headteacher, Simon Wade, gave insightful talks about life within the Beckfoot Trust. They discussed the rich professional growth opportunities available to our staff and the high value we place on supporting their wellbeing.
Headteachers and colleagues from across our 10 schools were available to answer questions and provide an inside look at what it’s like to work for a Trust united by a shared vision—creating remarkable schools where no child is left behind.
As a thriving hub of 10 schools in Bradford, we are united by a shared vision to create remarkable schools where no child is left behind. Whether you’re experienced in education or looking to start your career in this fulfilling field, we invite you to explore how you can play a part in shaping the future of our students.
We are committed to providing a nurturing environment where both staff and students can flourish. Whether you’re already experienced in education or looking to embark on a new career path, we invite you to explore how you can contribute to the success of our students and the wider community.
To learn more about the variety of opportunities on offer in our Trust – view our current vacancies.